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Facebook, Twitter, FriendFeed and a host of other services offering interactive platforms for sharing information to encourage conversation and community.
How Will Context and the Cloud Impact Your Information Management Initiatives?
With the explosion of information, relevancy has become increasingly important. Is Google the answer to creating this relevancy? How about Facebook? How about SalesForce.com?
I recently presented to a local chapter of ARMA International, a not-for-profit professional association on managing records and information, focusing on the impact the explosion of information, social media and cloud computing [...]
Blogs Are Important To Your Customer. Are They Important To You?
“If it’s too good to be true, then it probably isn’t true.” That’s how the saying goes, right? How often do you buy something you are suspicious of? Being real with your customer elevates the level of trust in the buying cycle.
I receive a good many PR solicitations each week with this or that firm [...]
Are You Using Video to Reach Your Customers?
Are you sticky? Let me ask it another way – do your customers find you sticky?
Stickiness is a term used when describing the amount of time a viewer spends on your website. Questions like:
Do they find your website interesting – you interesting?
Did they find what they were looking for and convert to a sale?
Did they [...]
The SMB’s Social Media World Just Got a Little Easier with Hootsuite
Are you a small business struggling with all of the hype about social media? Do you feel overwhelmed with why you might even need a Facebook page – let alone how to manage it?
In a previous post, I asked whether Twitter, Facebook or LinkedIn might be right for your business. The answers vary, The answers vary, [...]
Has Technology Killed The Relationship?
With dozens of e-mails flying at us each day, streams of news, SMS messages, Twitter, Facebook and meetings to plan meetings has the sincerity left the building? With so many quick touches what happened to the masters of relationships – those professionals who knew the key to quality time is nothing more than time spent [...]
Is Twitter, Facebook, and LinkedIn For My Business?
I receive quite a few questions about how to, how not to, why, whether, and should “I” use social media for “my” business. With the advent of Facebook and Twitter, specifically, social media has exploded into everyone’s awareness. And with that comes the wave of experts (Remind anyone of a little trend called Managed Print [...]
The Blah-Blah of the Blogs
I was just catching up on some evening reading, and stopped in over at my friend’s landing pad, Greg Walters of DOTC. It warms my heart to see that every so often you can get through to a thick-headed sales-type. In the South, as long as we say that with a “… bless his (or [...]
Claim.io: Social Media and Brand Management Just Got Easier.
With the proliferation of so many social media services, brand and identity management has become a full time job. What sites do I participate in? What sites do I stake my claim so someone doesn’t swipe my name? How do I protect my corporate brand?
Social media outlets like Facebook, Twitter, and FriendFeed offer wonderful [...]
LinkedIn Recommendations Are Feel Good Business for Tough Times!
Nothing feels better than a pat on the back, and LinkedIn makes no exception to this rule! Find out how to get those golden recommendations you’ve been looking for…
The World. The Web. Just That Much Smaller.
In July of 2008, Google announced on its blog the Web was a big place. That’s probably not much of surprise to anyone reading this.
In 1998, Google’s index contained 26 million pages.
By 2000, the index reached 1 billion pages.
This year, Google announced its engines have discovered over 1 trillion unique URLs.
As if you needed more [...]
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